Pausing and archiving campaigns

Learn how to pause or archive campaigns on Marketer to temporarily stop ads or remove completed campaigns while keeping your dashboard organized

Video Tutorial - How to Pause a Campaign

What Happens When You Pause Your Campaign on Marketer?

Your Ads Stop Running – Your campaign will immediately stop spending budget, and your ads will no longer be shown to audiences.

No New Clicks or Impressions – Your ad will no longer receive views, clicks, or conversions until reactivated.

You Won’t Be Charged – Since the campaign is paused, no further budget will be spent until you resume it.

You Can Resume Anytime – Pausing is temporary. You can restart your campaign at any time without losing data or settings.

Good to Know: Pausing frequently may affect the optimization and learning phase of your ads, potentially impacting future performance when restarted. 🚀

Video Tutorial - How to Archive a Campaign

What Happens When You Archive Your Campaign on Marketer?

The Campaign Is Removed from Your Active List – Archiving hides the campaign from your main dashboard but does not delete it permanently.

You Can’t Edit or Restart It – Once archived, the campaign can’t be reactivated. If you want to run the same campaign again, you’ll need to create a new one.

Your Campaign Data Is Saved – You can still access the campaign’s past performance marketer for reporting and analysis.

Use archiving to keep your dashboard clean while preserving past campaign data for future reference!

Seasonal Campaigns and Sales - Keeps your active campaigns list clean, no clutter from expired promotions.